Emixa strengthens leadership with new CEO Jan Kritz to amplify client value and further accelerate growth
Amsterdam, Naarden, 26th of February 2026 – Our portfolio company Emixa strengthens leadership with new CEO Jan Kritz and COO Peter-Jan Simons to amplify client value and further accelerate growth.
Emixa today announced the appointment of Jan Kritz as its Chief Executive Officer (CEO), reinforcing its commitment to strengthening integrated solutions and enhancing operational execution. Former CEO, Peter-Jan Simons will continue his involvement with Emixa in the role of Chief Operating Officer (COO). This leadership transition ensures that Emixa has the focus and capacity required to sustain long-term growth while continuing to deliver high value outcomes for clients across all markets.
The client is at the heart of Emixa’s strategy
As the company continues to expand through its strategic buy-and-build approach, strengthening its identity as one unified brand and a truly client-centric organisation is a key priority. Going forward, Emixa will focus on delivering integrated, future-oriented end-to-end solutions that support clients’ digital transformation.
Emixa enters a new phase with a strengthened leadership team
With this new leadership setup, Emixa combines the knowledge and heritage of Emixa with the vision and experience required for the next phase of growth. This structure reflects the phase Emixa is in: scaling its integrated propositions, strengthening regional collaboration, and supporting clients through increasingly complex digital transformation journeys, while continuing to grow in a controlled and sustainable manner.
Peter-Jan Simons, COO of Emixa commented: “We are delighted to welcome Jan Kritz as our CEO. His experience in scaling businesses and leading growing organisations makes him an excellent fit for this next stage of growth. I am excited to continue developing our organisation and to drive our transformation in my new role as COO.”
Jan Kritz, CEO of Emixa mentioned: “I very much look forward to working with our teams to accelerate our strategy. I am especially impressed by the deep passion of our colleagues at Emixa and by their strong dedication to deliver value for our clients”.
About Emixa
Emixa offers its clients innovative, high-quality, end-to-end solutions in digital transformation in amongst others manufacturing, commerce, logistics, construction and infrastructure. Core platforms for digital transformation Siemens (PLM) and SAP (ERP) are complemented by Management Consulting, System Integration, Low-code development and Data & Analytics to serve international clients across the Benelux, DACH, UK & Ireland and Nordics regions. Founded in 2021 through the combination of leading digital consultancies and supported by Holland Capital, Emixa today employs over 550 professionals across Europe.
About Holland Capital
Holland Capital has been responsibly and successfully investing in promising Dutch and German SMEs with growth ambitions for over 40 years. The team understands entrepreneurship and fosters an open, sustainable, and professional relationship with the management teams of the invested companies, aiming for mutual growth. With offices in Amsterdam and Düsseldorf, Holland Capital focuses on Healthcare and Technology sector. The company has been actively supporting Emixa in its operational and strategic development since joining as a shareholder in 2021.
House of Clouds strengthens itself with Data & AI specialist Little Rocket
Amsterdam, Eindhoven, January 7, 2025 – Our portfolio company House of Clouds, the expert in digital acceleration, proudly announces the addition of Little Rocket, a leading Data & AI agency. With this strategic partnership, House of Clouds further expands its service portfolio and takes the next step in providing innovative solutions for its clients.
House of Clouds versterkt zich met Data & AI-specialist Little Rocket
Ons portfoliobedrijf House of Clouds, dé expert in digitale acceleratie, kondigt met trots de toetreding aan van Little Rocket, een toonaangevend
Data & AI-bureau. Met deze strategische samenwerking breidt House of Clouds haar dienstenportfolio verder uit en zet het een volgende stap in het bieden van innovatieve oplossingen voor haar klanten.
The developments at Holland Capital in 2024 reflect our strong ambitions
The developments at Holland Capital in 2024 reflect our strong ambitions. Guided by a focused investment strategy, we continued to actively engage in the high-growth markets of Technology, Healthcare, and Agrifood.
De ontwikkelingen bij Holland Capital in 2024 weerspiegelen onze sterke ambities
De ontwikkelingen bij Holland Capital in 2024 weerspiegelen onze sterke ambities. Met een heldere investeringsstrategie blijft Holland Capital actief in de aantrekkelijke groeimarkten Technology, Healthcare en Agrifood.
The Storytelling Company announces acquisition of ProSystems International
Our portfolio company The Storytelling Company announces the acquisition of leading audiovisual/ simulation technology system integrator ProSystems International BV. This acquisition expands the services the Storytelling Company offers to its clients.
The Storytelling Company kondigt overname van ProSystems International aan
Ons portfoliobedrijf, The Storytelling Company, kondigt de overname van de toonaangevende audiovisuele/simulatie-technologie systeemintegrator ProSystems International B.V (ProSystems) aan. Met deze overname wordt het dienstenpakket van The Storytelling Company verder uitgebreid.
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+31 (0) 20 3119411
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40212 Düsseldorf
+49 (0) 211 96290120
Contact
info@hollandcapital.nl



